Market-driven decarbonization: our feature in Ship & Bunker

Market-driven decarbonization: Our latest feature in Ship & Bunker

Regulation is coming, but is it enough to close the "Green Premium" gap? In our latest published viewpoint, the Carbon3 team argues that for the maritime industry to reach Net Zero, we must move beyond compliance and start leveraging market-driven incentives.

We highlight how carbon insetting and value-chain coordination can help shipowners and cargo owners share the cost of the energy transition. At Carbon3, we are dedicated to building the tools that make these complex economic shifts possible.

Key themes covered:

• Overcoming the 2x-3x cost gap of alternative fuels.
• The importance of operational efficiency in a high-cost fuel future.
• How to monetize carbon savings across the supply chain.

Article link: shipandbunker.com

We believe that while regulation (FuelEU Maritime and EU ETS) is essential, it’s not enough on its own. With green methanol and ammonia still trading at US$1,200-2,000+ per tonne versus conventional bunkers now above US$1,000/t, real progress depends on market mechanisms that properly align incentives across the entire value chain: shipowners, charterers and cargo owners alike.

We explore how insetting, book-and-claim systems and monetizing verified efficiency gains can turn decarbonization from a compliance cost into a shared value opportunity.

Huge thanks to the Ship & Bunker team for publishing our piece. We hope it sparks constructive discussion across the industry.